Team member computer showing SEO analytics data
k9 Digital Advertising Agency Team Member doing their research for an SEO project.

What is Search Engine Optimization (SEO)?

You have marketing companies throw the term “SEO” around loosely, but what exactly is Search Engine Optimization, and why do you need it? Search Engines, like Google, cannot see or understand a webpage the way a human can. SEO elements implemented tell search engines what each page is about and how it may be useful for users. Without SEO, a website can be invisible to search engines all together.

Search Engines are essentially giant online filing cabinets. The goal of SEO is to make google and other search engines understand when we want our website pulled from the filing cabinet and shown to the customer seeking out information. Klout 9 SEO programs also keep up with the overall health of your website – Search engines take all factors into consideration and even something as small as a broken link can lower your ranking position.

Enhance your websites performance and work your way to the front of the search engine filing cabinet with Klout9 SEO! Get a free site audit and quote today!