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What are some of the best SEO Audit tools?
An SEO audit is the process of evaluating on page & off page SEO elements, competitor analysis, and finding opportunities that relate to current best SEO practices. The goal of an SEO audit is to learn where you stand from an overall website health and web...
How to do a Google Ads Account Audit
Google began as a research project and has since reshaped the world and is the largest search engine receiving roughly 75% of the search market share. On October 23, 2000 Google launched the first ever self-serve online advertising platform, now known as Google Ads....
How to do an SEO Audit
Search Engine Optimization, or SEO, is the process of growing both the quality and quantity of website traffic by increasing it’s visibility on search engines. SEO, when done properly, provides extremely high ROI’s and gets you in front of the right consumers at the...
What to include in your digital marketing strategy for 2020
Are you intentional about creating a thorough marketing strategy each quarter? Or at minimum, each year? If not, you are missing the mark, likely wasting a great deal of budget, and preventing your business from thriving at the level it is capable of. Our digital...
3 Tips to Remember When Deciding on Print Vs. Digital Advertising
One of the greatest debates among marketing agencies and marketers everywhere has always been print vs. digital advertising. Which is better? Which is the most cost-effective? Which is best suited for the people you’re trying to reach? As marketing becomes more...
5 Crucial Elements of Designing a New Website
Websites serve as the online base of your business in addition to your social media platforms. In many scenarios, it’s the first interaction a customer will have with your brand. And let’s face it: web design can be a very tricky process, with experts having to take...
Must Haves in your Digital Marketing Strategy
A digital marketing strategy is defined as a plan that assists in helping your company achieve specific digital goals through defined online marketing channels. Your digital marketing strategy is essentially the road map of your online marketing game plan over a...
Marketing Strategies for the Healthcare Industry
If you find yourself searching for “healthcare local SEO” or another industry specific term paired with a marketing service, you have likely come to the same conclusion as we have: template marketing strategies are no longer effective! As search engines get smarter,...
SEO & Video: Match Made in Heaven
How Do SEO and Videography Work Together to Build Your Digital Presence? Taking on the duty of ranking on the first page of a search engine may have you racking your brain for local SEO solutions. As with many digital marketing components, SEO efforts require...
LinkedIn for Your Business: The Basics
Whether you’re a local business located in Lafayette, LA or a nationally-recognized brand serving customers across the country, a key aspect of digital marketing is reaching your target audience. Although most social media platforms have distinct levels of targeting,...